Amazon has unveiled a groundbreaking AI-powered shopping feature named ‘Interests’, aimed at revolutionizing how users discover products. 🛍️ This innovative tool allows shoppers to input personalized prompts based on their interests and budget constraints, leveraging natural language processing to understand and fulfill their shopping needs. For instance, queries like ‘Eco-friendly kitchen gadgets under $50’ or ‘Best running shoes for marathon training’ can now yield highly tailored results.
Currently in its initial phase, ‘Interests’ is available to a select group of users in the U.S. exclusively via the Amazon shopping app or mobile website. To check if you have access, navigate to the ‘Me’ tab within the app. Amazon has announced plans to expand this feature to all U.S. customers in the near future, promising a more intuitive and customized shopping journey. 🚀
This launch coincides with Amazon’s Spring Sale, offering a timely opportunity for early adopters to explore ‘Interests’ and enjoy a curated selection of deals and products aligned with their preferences.
