Back in our day, if Amazon didn’t have what you wanted, you’d actually go to another website. You’d type in the URL—remember those?—and maybe even compare prices like some kind of savage. But no, Amazon’s new ‘Buy for Me’ AI agent is here to do all that for you, because why bother with the simple pleasures of online shopping?
This new feature, powered by Amazon Nova AI and Anthropic’s Claude, will scour the web for products Amazon doesn’t sell, fill in your details, and make the purchase without you ever leaving the app. Convenient? Sure. A little creepy? Absolutely. Remember Java Applets? Yeah, me neither, but at least they didn’t have my credit card info.
Amazon claims it’s all encrypted and secure, but let’s be real—handing over your billing details to an AI that’s known to ‘hallucinate’ sounds like a plot from a bad ’90s cyber-thriller. And if the AI screws up and orders a thousand socks instead of ten, good luck returning them. You’ll be directed back to the third-party site, because Amazon’s not about to take responsibility for its robot’s shopping spree.
So, is this the future of e-commerce? Or just another step towards us all becoming helpless drones? 🤖
